B2B Packaging Materials PR and Marketing

Is it time to promote your packaging materials capabilities and applications to a wider audience?
Do you want to attract new food and drink, pharma and other customers and seek out new prospects?

We can help…

The UK packaging manufacturing industry is growing, with annual sales of £11 billion. And it employs more than 85,000 people, representing 3% of the United Kingdom’s manufacturing workforce, according to The Packaging Federation.

We know this sector inside and out, having worked with packaging and packaging materials companies for almost three decades. Our packaging client base spans the UK, Europe, North America and Australia. With PR and marketing experience of all key packaging sectors, including food, beverage, pharmaceuticals, cosmetics, logistics, print and engineering.

The team here at Allott and Associates, has amassed valuable knowledge of many specialist markets. These include labelling, barcoding, depositing, heat sealing, horizontal and vertical flow wrapping, form fill and seal, inserting, conveying, and materials including trays, card and films both printed and non-printed.

And so, we offer packaging materials companies a range of packaging PR and marketing services, including press release creation and distribution, securing in-depth features in key titles, crafting compelling customer case studies, supporting packaging companies at trade shows and exhibitions. Plus, launching new products and services, email marketing and newsletters, social media marketing, SEO, website build, design and hosting, film production, advertising and lead generation.

 Allott and Associates even gives a publicity and lead generation guarantee.

Promoting your packaging materials business in the market

At Allotts we’ve:

  • Delivered a global PR and content marketing campaign for a leading packaging manufacturer – achieving an audience reach of 1.6 million
  • Created a trade media advertising campaign – reaching an audience of more than 976,000 people
  • Promoted a series of technical webinars to drive engagement and attendance

Packaging machinery media titles

We work with packaging machinery media titles globally. Typical media outlets we achieve client coverage in include:

Packaging materials media titles

Typical media titles we achieve client coverage in include:

Choose us as your marketing partner and you’ll get B2B packaging machinery sector marketing services that help you achieve your goals.


Looking for high-quality PR and marketing services for your packaging or packaging materials business?