B2B Manufacturing PR and Marketing

Is it time to promote your manufacturing business to a wider audience?
Do you want to demonstrate your expertise as a thought leader in the industry?
Do you want to attract new customers and seek out prospects?

We’re here to help…

The UK is currently the ninth biggest manufacturing nation in the world, according to the latest manufacturing statistics.

The Office for National Statistics attributes the sector’s sustained growth to having a more skilled workforce, a shift in production from low to high productivity goods, automation, technology and more investment in research and development. We also have a more integrated global economy.

  • UK manufacturing employs 2.7 million people.
  • Contributes 11% of GVA and accounts for 45% of total exports – totalling £275 billion.
  • The sector is expected to be integral to the UK’s post-pandemic economic recovery.

But growth will be challenging, due to supply chain issues, political uncertainty and fierce competition from other parts of the world. Which means that businesses in the sector need a strong, recognisable, highly visible and influential brand.

Manufacturing PR and marketing services

Our manufacturing PR and marketing experience, here at Allott and Associates, spans multiple markets, including packaging, machinery, pharma, food and beverage and many more.

Whether it’s driving growth and increasing your market share, building brand awareness or launching a new product, we create and execute manufacturing PR and marketing campaigns that make people listen.

From global players in machinery, tools and engineering, to some of the biggest food and drink production and processing names in the world, our experience working with prominent manufacturers spans almost three decades.

And due to our extensive experience across many verticals within the manufacturing space, we also have strong relationships with key trade media here in the UK and globally. Ensuring we generate PR coverage and digital marketing campaigns in all the places your customers are looking.

There are different ways we work with clients. For most it’s on long-term retainers, which enable us to become an extension of their team and integrate ourselves in the business. For others we support on shorter projects. We tailor PR and marketing campaigns to meet your business needs and offer flexibility.

Marketing with impact in the manufacturing sector

At Allotts we’ve:

  • Promoted a UK environmental monitoring systems company – helping them to target key audiences in the food and drink, heritage and industrial sectors
  • Generated substantial new business enquires for a safety solutions supplier – by promoting the business to the offshore market

Manufacturing media titles

We work with a huge cross section of trade titles, and we run our own databases, among the most comprehensive in the industry. Typical publications we achieve client coverage in for the manufacturing sector include:

Choose us as your marketing partner and you’ll get manufacturing PR and marketing campaigns that help you achieve your business goals.

Testimonials

If you’re a manufacturer looking to boost your business results with PR and marketing…

GET IN TOUCH