There are many things a B2B marketer can learn from B2C marketing including adapting to the needs of a Gen Z audience. Find out more here.

Get your guide to trade shows and exhibitions in 2023 in the manufacturing, packaging, pharma, engineering, construction, food and drink sectors, from the B2B industry PR and marketing experts at Allott and Associates.

What type of marketing strategies should food manufacturers be using? 

Every company needs PR. It’s what helps to create, maintain and promote positive perceptions.